Loggia Creating a Personalised Space

15 March 2013 | 0 Comments


Loggia Case Study
Adding a glazed room to a self build is not uncommon.  It can be a really stunning and effective way of joining the house and the garden and providing extra living space.  But until now, adding a glazed structure has either been incredibly costly for a bespoke orangery, or at the other extreme, styling options are fairly limited to conservatory type structures.  Well that’s all changed.
Some parts of the conservatory industry have caught onto the opportunity of developing a glazed extension that thermally performs as well as a brick built structure but captures all the natural daylight of a conservatory or orangery.  The company behind this system – called Loggia (pronounced Lodger), should know all about the needs and wants of a home owner wanting to add valuable space to their home, Ultraframe has in fact manufactured over half the conservatory roofs in the UK.
While the conservatory still has a place in the hearts of British homeowners, what the Loggia brings to the market is a room that performs exactly like a well built brick extension but at a much lower cost and faster delivery.  And because it’s still classed as a conservatory, in many cases, it is exempt from the need for planning permission – of course you’d need to check that with your local planning office.
Sales and marketing director Joe Martoccia explains why this type of glazed structure is proving to be popular: “the Loggia can be designed to blend in, or contrast with your property creating a personalised space that suits your taste and budget. You can select the colour of your Loggia, the amount of glazing, the style of windows, doors and whether or not it opens up to the main property – and at the fraction of the cost of a brick built extension. All this delivered by an extensive network of Ultraframe accredited installers, who provide accurate budgets they stick to, prompt, efficient service and provide a meaningful guarantee.”
While Loggia has created a new category of glazed extension, it’s a great system that can be used to transform an existing conservatory that might be passed its best – especially if you are doing a partial self build and retaining the footprint of an existing building.  Joe continues:  “there’s one project that really stands out for me as a fantastic example of how an existing conservatory can be used as the footprint for a Loggia.  This couple were in the ‘move or improve’ space and decided that although they loved the extra space their conservatory gave them, the fluctuations in temperature in the conservatory made it difficult to enjoy in the heat of the summer or the cold of the winter.  The Tappings happened upon the Loggia, and were absolutely in love with the idea of adding a Landmark Green extension to their home and personalising it in a way that they couldn’t with a conservatory.” 
While the renovation market for Loggia is fairly clear, Loggia was originally developed to add completely new floor space to a home.  Joe continues: “because of the way Loggia is constructed, with the majority of the weight of the roof carried by the columns, the size and design of a Loggia is infinite.  One of the most beautiful examples of a Loggia is on a home in Chew Stoke just outside Bristol.  It’s almost 30sqm which makes it a significant structure.  The couple who own this home had previously owned a property with a conservatory but were keen to find an extension solution that had all the light and space benefits of a conservatory but had the thermal performance of an extension. They’d opted for an orangery until their installer saw Loggia at the trade launch and knew that the Pure Cream would really appeal to the family.  Andrew Green from Greenway Home Improvements comments: “this home in the village of Chew Stoke is absolutely stunning – it backs onto beautiful countryside so whatever solution the family opted for it needed to be highly desirable, but critically, needed to perform all year round.  The family didn’t want to obscure the countryside views and wanted to maximise as much natural light as possible.  The natural choice was the Loggia.  Now it’s finished it’s absolutely stunning.”
As well as using Loggia as an extension, it can also be used as a completely stand-alone building such as an office or garden living space.  It also comes in its own distinctive colour palette of classic white, pure cream, urban grey or landmark green.  As the roof is supported by robust, super insulated corner posts and pillars, glazing options can be infinite, to include many combinations such as sliding sash windows, bi-folds and deeper profiles in PVC, aluminium or wood. Options also include the use of contemporary full length glazing or traditional glazing with a low perimeter wall – all of these options will ensure that all styles can be catered for.
One of the biggest benefits of the Loggia is the way the corner columns are manufactured to deliver the solidity of an extension.  This method of off-site construction means Loggia can be constructed in a much shorter time frame than a brick-built extension and deliver superior thermal performance that far exceeds a standard conservatory. A corner post and pillar u value of 0.15, which is 100% better than current Building Regulations, means that improved thermal performance and with that, year-round temperature control, usability can be increased.   
Hugo Tugman of Architect Your Home comments: “Loggia really fills a gap in the market between a potentially expensive, extension and a conservatory or orangery style system which often falls short of home owner expectations of usability.  The reality is home owners want choice and they want to be able to make sure that they can use their new space all year round – that’s easily achieved with Loggia which has high levels of thermal performance built into its structure.  The design possibilities and personalisation of Loggia are endless.”
Hugo Tugman has come on board with Ultraframe to further develop the Loggia range of home extension systems.

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